Standard Poodle families come for the coat and stay for the dog: a big, athletic, clever companion that lives well into its teens. Your buyers have read about sebaceous adenitis, Addison's, and bloat, and they expect a breeder who tests, discloses, and stays in touch. Whelpify gives your program a real website, one organized waitlist, and deposits through your own Stripe account, with no marketplace cut.
The Standard Poodle is the original Poodle: a water retriever developed in Germany and refined in France, where it became the national dog. The famous clips started as practical trims for swimming in cold water. The Miniature and Toy were bred down from it later, which is why the Standard is the only variety with the build and drive of a real working retriever.
Poodles are among the most popular breeds in the United States, and the Standard draws a particular family: one that wants a large, low-shedding, trainable dog and has usually done its homework. They arrive asking about allergies and coat care, and they leave asking about sebaceous adenitis, Addison's disease, and bloat, because the breed forums taught them to.
Standards are generally healthy and often live into their mid-teens, but the breed carries a well-documented list: hip dysplasia, inherited eye disease, sebaceous adenitis, autoimmune thyroiditis, Addison's disease, and gastric dilatation-volvulus in a deep-chested dog. Responsible programs test every generation, talk openly about what runs in their lines, and publish the results.
Honest context for planning a litter. These are the ranges we see on public listings and in parent club guidance; your region, your lines, and your reputation move them.
Three things Standard Poodle breeders spend the most time on, and how Whelpify handles each one out of the box.
Poodle families want a specific dog: a red female, a black male with a show coat, something that will finish under 45 pounds. Your application asks, the answers sit on every waitlist card, and families whose color and sex preferences match get notified the moment a puppy goes available.
Attach OFA numbers, the current eye exam, the sebaceous adenitis biopsy, thyroid and cardiac results, and the DNA panel to the sire and dam once. Every litter and puppy page shows the parents' screening beside their photos and pedigree, so the family who has read every forum thread finds the answer on your site.
A Standard Poodle litter has a rhythm, from tails and dewclaws in the first days through the first clip and the go-home vet visit. Log weights and weekly photos on each puppy record and the litter page updates for the families on your list. Balance requests go out on the date you choose, and contracts are signed before pickup day.
The Poodle Club of America asks breeders to screen Standards for hips and eyes and to test for the autoimmune and inherited conditions the variety is known for. Because some of the most serious concerns have no DNA test, honest disclosure of the pedigree is part of the standard of care.
OFA evaluation at 24 months or older (or PennHIP). Fair, Good, or Excellent are passing grades.
Annual exam by a board-certified veterinary ophthalmologist, recorded through the OFA eye registry, watching for cataracts, PRA, and other inherited eye disease.
Skin punch biopsy read by a dermatopathologist and registered with OFA. SA is an inflammatory skin disease the breed is known for; since it can appear later in life, many breeders repeat the biopsy periodically on breeding dogs.
OFA thyroid panel for autoimmune thyroiditis, typically repeated as the dog ages.
Examination by a veterinary cardiologist, registered with OFA, screening for congenital and adult-onset heart disease.
Commonly neonatal encephalopathy with seizures (NEwS), von Willebrand disease type 1, PRA-prcd, and degenerative myelopathy. Addison's disease and bloat have no DNA test, so serious breeders disclose what is known in the line and talk through gastropexy with every family.
The full platform is included on every plan. Here is how the pieces map to a Standard Poodle breeder's week.
Health testing lives on each dog's profile with registration numbers and titles. Buyers see it on the parent page, the litter page, and every puppy page, without a PDF screenshot in a message thread.
Allergies in the home, grooming budget and plan, experience with a large active dog, show or companion home, and a follow-up about other pets that only appears when it applies.
Deposits and balances go straight to your account. Prefer Zelle, Venmo, or a check for some families? Send a branded invoice and mark it paid in one click. Whelpify takes no cut of your sales.
Link sire and dam and Whelpify renders a pedigree with photos and registration numbers on every parent and puppy page, which matters to the buyer tracing color and health through your lines.
Families accept offers, pay deposits, sign forms, and see their own payment history in a portal on your site, and they can message you with a puppy linked right in the thread.
Your purchase agreement, health guarantee, spay/neuter timing, and gastropexy recommendation become a signable form attached to each family's file, with a typed legal-name signature and date.
The rhythm of a Standard Poodle program is particular. These are the numbers the workflow is shaped around.
Every puppy gets its own page, color, status, and deposit record from birth.
Families routinely wait through a litter for a color. Statuses and notes keep the list honest.
Preferences are captured on the application and matched when a puppy goes available.
The full panel attaches to parents and appears on every puppy page automatically.
Weigh-ins, photos, and litter page updates are what keep a long waitlist calm.
Offers with a response window, automatic balance requests, and receipts for every payment.
Yes. Each dog record has a health section where you enter results and registry numbers and upload certificates. What you publish appears on that dog's public page and on every litter and puppy page that descends from it, so the family who has read the forums finds the answer on your site.
Your application can capture color and sex preferences, and those preferences are used to notify matching families when a puppy becomes available. Families who miss out hear about similar puppies in the next litter without re-applying. Final matching is always your call.
Yes. Puppy and litter pages are yours to write, and your contract can say it in a statement block the family reads and signs. Many breeders also add a line on the application so the expectation is set before the deposit.
Turn your documents into a signable form once, with your terms shown word for word, and assign it to each family. They sign with a typed legal name and date from their portal, and both sides keep the signed copy. You can start from a ready-made purchase contract template and edit it.
No. Stripe is built in if you want card payments straight to your own account, and you can also send invoices for Zelle, Venmo, PayPal, Cash App, or check and mark them paid yourself. Whelpify takes no cut of your sales either way; Stripe charges its standard processing fee.
Yes. Every dog, litter, puppy, and waitlist entry is tagged by breed, and your website presents each one cleanly. Multi-breed programs are supported on every plan.
Every plan starts with a 30-day free trial and includes the full platform. Most breeders have a site up in an afternoon.