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Puppies: profiles, status, and pricing

Add each puppy, move them through the status flow, set a price, and control which puppies appear on your website.

Updated September 2, 2026

On this page
  1. What this is for
  2. Where to find it
  3. Add a puppy
  4. The status flow
  5. Set price, status, and visibility
  6. Record weigh-ins
  7. Automatic availability
  8. Common questions
  9. How do I offer a puppy to a specific family?
  10. Do sold puppies stay on my website?
  11. Can I keep a puppy off the site while I write the profile?
  12. Why can I not set this puppy back to Available?
  13. Where do I see who asked about a puppy?

What this is for

Each puppy gets its own record: photos, coloring, weight history, a price, and a status that families and your dashboard both read. The status is the important part. It decides who hears the puppy is available, whether you can send an offer, and how the puppy is labeled on your site.

Where to find it

In the left sidebar, open Breeding, then Puppies.

The Puppies list with the Add Puppy button outlined
The Website column shows Live or Hidden for every puppy at a glance.

The list shows name, litter, color, gender, status, and whether the puppy is Live or Hidden on your website. There is a search box and a status filter above it.

Add a puppy

  1. Click Add Puppy.
  2. Whelpify asks one question per screen, starting with photos. The first picture becomes the listing hero image.
  3. Choose the litter. This is the only answer Whelpify requires. If the litter does not exist yet, click New litter, fill in the name and any details you have, and click Create & Select Litter.
  4. Keep going through breed, coat and colors, personality, an assigned family if there is one, status, price, weight, and a description.
  5. Review the summary and click Create puppy.

The guided screens for adding a new puppy
Litter is the only required answer. Everything else can wait.

Adding a whole litter at once is quicker from the litter itself. See litters, from planned to born for the Add puppy panel there.

The status flow

  • Coming soon hides the puppy from reservation until the litter reaches the age you allow.
  • Available means visible and ready for interest or a reservation.
  • Offered means the puppy is currently offered to a family.
  • Reserved means held for a family before the deposit is complete.
  • Deposit paid means the reservation deposit has been paid.
  • Sold means placed with a family.

Assigning a family in the Assigned family field moves the puppy to Reserved on its own, and Available and Coming soon become unselectable while that family is assigned. Clear the family first if you need to put the puppy back on the market.

Set price, status, and visibility

Open a puppy and click the Listing section.

A saved puppy opened to the section overview
The Listing card shows status, price, visibility, and any assigned family.

  1. Use the Website visibility switch to decide whether the puppy can appear on your public site. Turned off, the full profile stays in your dashboard and shows nowhere public.
  2. Choose the Puppy status.
  3. Enter a Price in whole dollars. It shows wherever the puppy can be reserved. Leave it blank if you are not ready to publish one.
  4. Set an Assigned family if a waitlist family already has this puppy.
  5. Click Save changes. Ctrl S works too.

This is what those three fields produce on your website.

A puppy page on a breeder site, with photos, status, and a ready-now panel
The status you set appears beside the name, and the panel on the right is where a price would show. Leave the price blank and the panel simply does not mention one.

Record weigh-ins

Open the Weigh-ins section to keep a weight history.

  1. Click Add weigh-in.
  2. Enter a date and a weight in pounds. The date is optional, but a dated entry is what plots on the public growth chart.
  3. Repeat for each weighing. The most recent valid row becomes the puppy's current weight.

Automatic availability

Puppies still marked Coming soon move to Available on their own once their litter reaches the age you set. Open Settings, choose the General tab, and look under Availability for Age puppies are available, which starts at 8 weeks, and the Automatically mark ready puppies available switch.

Puppies that are offered, reserved, deposit paid, or sold are never changed by this. See site settings for the rest of that tab.

Common questions

How do I offer a puppy to a specific family?

On the Puppies list, open the menu at the end of the row and choose Offer This Puppy. The option only appears for puppies marked Available. See reservation offers for what the family receives.

Do sold puppies stay on my website?

Yes, unless you turn off Website visibility for them. Many breeders leave past puppies up as proof of what they produce. Your puppies page can also be set to open on a chosen set of statuses, so sold puppies sit behind a filter rather than at the top of the page.

Can I keep a puppy off the site while I write the profile?

Yes. Turn Website visibility off, finish the photos and description whenever you have time, then turn it back on. Nothing is published in the meantime.

Why can I not set this puppy back to Available?

A family is assigned to it. Open the Listing section, set Assigned family back to No family assigned, and the status choices unlock.

Where do I see who asked about a puppy?

Open the puppy and click Waitlist interest next to its name. That panel lists who received an availability alert and who raised their hand. Interest does not reserve the puppy.

Still stuck? Email info@whelpify.com and a real person will help.